Speyside whisky brand Glenfiddich has released 15 bottles of Glenfiddich
1973, a rare 46-year-old whiskey that was finished in Armagnac Cask,
marking the first time the rare whisky portfolio has been available to
everyone to buy.
City AM reports that each bottle is worth £13,035/$18,000 on a new platform
called BlockBar, a non-fungible token (NFT) marketplace for luxury wines
and spirits, in a partnership with Glenfiddich to launch a series of 15
limited edition liquor NFTs.
For those unaware, NFTs have been making headlines within the art world
over the past year. An NFT token means that the item it is attached to
cannot be replaced with something else, or ‘non-fungible’.
For example, a bitcoin is fungible — trade one for another bitcoin, and
you’ll have exactly the same thing. A one-of-a-kind trading card, however,
is non-fungible. If you traded it for a different card, you’d have
something completely different.
Each NFT, in this case, corresponds to a physical, and a quite exceptional
bottle of 1973, 46-year-old Armagnac Cask finished Single Malt Whisky sold
by Glenfiddich. Each is sold via BlockBar’s NFT platform, enabling
Glenfiddich to digitise and sell exclusive spirits as NFTs direct to
Upon receipt of the NFT, the buyer is then the owner of the real-world
physical bottle that it represents. The NFT serves as a digital receipt
that verifies the ownership and authenticity of the bottle.
The buyer can then resell or transfer the NFT via BlockBar, or redeem it
for the physical bottle. BlockBar is also responsible for storing the
product, and delivery too, if requested.
Glenfiddich malt master Brian Kinsman said: ‘This is an exceptionally rare
example of 1973 Glenfiddich, a 46-year-old whisky which has spent more than
two decades in an Armagnac cask and is a fitting spirit for the launch of
Glenfiddich’s first and exclusive NFT release on BlockBar.’
The first series of Glenfiddich NFTs launched on 19 October, on a
first-come, first-served basis.
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